Client gifting for small business owners Now’s the Time to Get Your Client Gifting Organised It’s that time of year again—the inbox is overflowing, you’re wrapping up projects, and your energy is teetering on “I need a nap” and “just get me to January.” But there’s one thing you don’t want to forget in the […]
Why Small Business Marketing Really Matters Small business marketing isn’t about chasing viral trends or designing the fanciest funnel. It’s about one thing: showing up consistently so people remember you. I’ve been in business for over 22 years and I’ve seen the same story play out over and over again. The business owners who struggle […]
Discover why self-care for small business owners isn’t a luxury—it’s a necessity. Learn practical strategies to protect your health, energy, and business success. There’s a moment that still makes me pause. It was a Tuesday. I’d had five client sessions back-to-back, a to-do list that just wouldn’t quit, emails piling up in the background, and […]
Not sure whether to DIY your website or hire a designer? This complete guide breaks down the pros and cons of all website types, platform comparisons, what to look for in a great web designer, and a checklist of must-have features for small business websites in 2025. Written by Perth web expert Blair Thorne, it’s […]
Planning an EOFY sale? Discover smart, profitable EOFY sale ideas for small business owners in Australia. Learn how to avoid common mistakes, price your offers with purpose, and build a marketing plan that works. Created by a Perth small business mentor and coach, this guide includes end of financial year marketing tips, legal advice, and […]
Raising your prices can feel like a risky move, but it’s one of the most important decisions you’ll make in your business journey. Whether you’re wondering how to raise your prices, when to raise prices in business, or how often you should raise your prices, the reality is this: if you want to build a […]
Struggling to show up online because you’re stuck in the comparison trap? You’re not alone. In this blog, I share how comparing myself to other business coaches almost stopped me from launching—and how showing up as my real, imperfect self helped me find my voice, confidence, and community. Read this if you’re ready to stop […]
If you’re a small business owner who sells physical products, especially if you manufacture or source from overseas, the recent changes in global tariffs may be throwing some extra stress into your already full plate. And we get it, this stuff can feel confusing and completely out of your control. So let’s break it down. […]
AI and automation have changed the way we do business, but one thing remains the same—people buy from people they know, like, and trust. If you’re hiding behind your brand and not showing up, you’re missing out on real connections with your audience. This blog dives into why your potential clients need to see you […]
Running a business without a strategy is like setting off on a road trip with no map, no destination, and just hoping for the best. Sure, you might get somewhere, but will it be where you actually want to go? Probably not. Too many small business owners fall into this trap. They rely on hope—hope […]
